Section 1: Business + Brand Development + Logo Design $500
This section is a series of worksheets/online forms that you will complete and send back to me. We’ll arrange 2-3 phone calls over a 1-2 week period to discuss and finalize the information and I’ll complete it to produce a Business Plan, Brand Guide and Logo.
Business Development 1.1 | Narrowing Your Focus
Business Development 1.2 | Defining Your Ideal Client
Business Development 1.3 | Determining Your Offerings
Business Development 1.4 | Defining Your Brand, Look and Feel
#1: Business Plan
#2. Brand Guide and Mood Board
Logo and submarks in vector (Ai)
JPEG and PNG logos, submarks
Color codes and fonts for the logos and submarks
Grayscale variations of the logos and submarks
Section 2: WordPress Website Design + Build: $2,000
We’ll start this section by picking a template. I’ll work with you on deciding which template is best for your business needs. I’ll make 3-5 template suggestions based on functionality of the template, then you decide which one you like best. I will then customize the site based on your business needs. I will also help you brainstorm, draft, and edit the web copy for your website.
While I’m building out the site, I’ll send you a checklist of accounts to set up for your new social media, MailChimp, payment processing, and other integrations. I will integrate all these to your new website.
5-page WordPress website with customized template
Mobile Optimized Site
Blog Set Up
Email Marketing Integration + Opt-In Set Up
Social Media Integration
Payment Processing Integration
Deliverable: Fully functioning 5-page WordPress website
Client is responsible for the payment of the following:
Website hosting through GoDaddy, BlueHost or host site of their choice.
Custom plug-ins (if required)
Custom email address
Section 3: Social Media, MailChimp, and Canva Customization $500
Once we’ve settle on what we will call your business, I’ll have you create your new social media accounts and your new MailChimp account. Using the copy we’ve created for your website and the logo we designed, I’ll populate your accounts with your information and branded elements.
#1. Branded Facebook, Instagram, Pinterest, and LinkedIn profile and cover images
#2. Two branded MailChimp newsletter templates
#3. Canva brand account set up with logos, fonts, colors, and templates for blog, email, and social media posts